The NDA Clean Standard
At New Directions Aromatics, we are committed to providing conscious choices in the personal care and wellness industries. Our Clean Standard ensures that select products are rigorously assessed to be free of ingredients known to pose potential risks to human health or the planet. That way, you can have peace of mind that the ingredients you choose align with your values for safety, transparency, and environmental responsibility.
WHAT DOES "CLEAN" MEAN AT NDA?
Products meeting the NDA Clean Standard are formulated without:
▪ Parabens
▪ Formaldehydes or formaldehyde-releasing agents
▪ Mercury compounds
▪ Oxybenzone and octinoxate
▪ Hydroquinone
▪ Triclosan
▪ Coal tar
▪ Nitro musk
▪ Phthalates
▪ Lyral
▪ Lilial
We uphold the highest standards of quality, offering products that support ethical sourcing, transparency in formulation, and purity in application. Whether you are crafting a new formulation or using our raw materials in their purest form, you can trust that our Clean Standard products deliver uncompromised care for you and the planet.
Explore the difference of clean, safe, and sustainable ingredients with New Directions Aromatics.